BBA / BBA(CA) / BBA(IB) / MBA / MCA Textbooks
1056 titles found
MANAGEMENT OF AGRIBUSINESS AND AGRI EXPORTS (Third Year TY BBA (IB) Semester 6)
1. Agribusiness Management 2. Agricultural Marketing 3. Agricultural Credit 4. International Agri Export
DECISION MAKING AND RISK MANAGEMENT (Third Year TY BBA (IB) Semester 6)
1. Introduction to Decision Making and Risk Management 2. Decision Making Tools and Models 3. Role of Decision Making and Leadership 4. I...
NEW VENTURE CREATION AND START-UPS (Third Year TY BBA (IB) Semester 6)
1. Introduction to Entrepreneurship 2. New Venture Management 3. Creation of a Start-up and Business Plan Preparation 4. Institutional Su...
SOFTWARE TESTING (Third Year TY BBA (CA)Semester 6)
1. Introduction 2. Approaches to Testing-Testing Methods 3. Software Testing Strategies and Software Metrics 4. Software Metrics 5. Test...
RECENT TRENDS AND HR ACCOUNTING +PROJECT: HRM Specialization (Third Year TY BBA Semester 6)
1. Employee Engagement 2. Human Resource Information System and Personnel Research 3. Human Resource Accounting and Human Resource Audit
GLOBAL HUMAN RESOURCE MANAGEMENT: HRM Specialization (Third Year TY BBA Semester 6)
1. Introduction to Global Human Resource Management 2. Global Human Resource (HR) Functions-I 3. Global HR Functions-II: Global Training a...
FINANCIAL MANAGEMENT: Finance Specialization (Third Year TY BBA Semester 6)
1. Sources of Finance 2. Capital Structure 3. Capitalisation 4. Capital Budgeting
CASES IN MARKETING MANAGEMENT + PROJECT: Marketing Specialization (Third Year TY BBA Semester 6)
1. Case Study-Introduction 2. Areas of Case Study
INTERNATIONAL BRAND MANAGEMENT: Marketing Specialization (Third Year TY BBA Semester 6)
1. Understanding Brand 2. Developing Brand 3. Evaluating Brand 4. Managing Brand
MANAGEMENT OF INNOVATIONS AND SUSTAINABILITY (Third Year TY BBA Semester 6)
1. Management of Innovation Sustainability: An Introduction 2. Managing Innovation with Firms and Strategies and Concept Innovation 3. Ser...
BUSINESS PROJECT MANAGEMENT (Third Year TY BBA Semester 6)
1. Introduction to Project Management 2. Planning and Implementing Your Project 3. Business Project Management Techniques 4. Managing Pro...
ESSENTIALS OF E-COMMERCE (Third Year TY BBA Semester 6)
1. E-Commerce and Business Model Concepts 2. E-Money and E-Payment Systems 3. Role of E-Marketing 4. Cyber Security and Technology