BBA / BBA(CA) / BBA(IB) / MBA / MCA Textbooks
1056 titles found
RURAL AND AGRICULTURE MARKETING for MBA Semester 4 | Prof. Piyush Dixit | Nirali Prakashan
1. Introduction to Rural MArketing 2. Rural Consumer Behaviour 3. Agricultural Marketing System 4. Marketing Mix for Rural and Agri Produ...
INTEGRATED MARKETING COMMUNICATION for MBA Semester 4 | Dr. Pallavi Kulkarni | Nirali Prakashan
1. Introduction to Integrated Marketing Communication 2. Advertising and Message Strategies 3. Media Planning and Digital Strategies 4. S...
MARKETING STRATEGY for MBA Semester 4 | Dr. Neha Puranik | Nirali Prakashan
1. Introduction to Marketing Strategy 2. Marketing for Customer Advantage and Value Creation 3. Pricing-The Ultimate Marketing Strategy 4...
ENTREPRENEURSHIP, INNOVATION AND DESIGN THINKING for MBA Semester 4 | Dr. Namita Mane | Nirali Prakashan
1. Entrepreneurship and Innovation 2. Entrepreneurial Theories and Entrepreneurial Enviroment, Entrepreneurial Development 3. Design Think...
FUNDAMENTALS OF PHARMA AND HEALTHCARE MANAGEMENT for MBA Semester 3 | Prof. (Dr.) Santosh S. Shinde | Nirali Prakashan
1. Introduction 2. Health Systems in India 3. Hyman Resource Management in Pharma and Healthcare Organization 4. Pharma and Healthcare Ma...
ADVANCE C PROGRAMMING | MAHESH DATTATRAY PAWAR
MAHESH DATTATRAY PAWAR
RELATIONAL DATABASE MANAGEMENT SYSTEM | PATIL YOGESH VIJAY
PATIL YOGESH VIJAY
WEB TECHNOLOGY | NUTAN P JOSHI
NUTAN P JOSHI
E-COMMERCE | ANIL SOPAN KALOKHE
ANIL SOPAN KALOKHE
BUSINESS COMMUNICATION SKILLS 2 | SANTOSH GAIKWAD
SANTOSH GAIKWAD
DEMOCRACY AWARENESS AND GENDER SENSITISATION | KAKASAHEB MULE
KAKASAHEB MULE
BUSINESS ETHICS | RAMESH KAKAD
RAMESH KAKAD