BBA / BBA(CA) / BBA(IB) / MBA / MCA Textbooks
1056 titles found
CONSUMER BEHAVIOUR for MBA Semester 3 | Dr. Mahendra Yadav, Dr. Jini Saxena, Dr. Jena P. Joshi | Nirali Prakashan
1. Introduction to Consumer Behaviour - 2. Individual Determinants of Consumer Behaviour - 3. Environmental Influences on Consumer Behaviour...
INTERNATIONAL FINANCE for MBA Semester 3 | Dr. Pradip Kumar Sinha, Dr. Sachin U. Chavan, Dr. Manisha R. Khaladkar-Khedekar | Nirali Prakashan
1. Introduction to International Finance - 2. Introduction to Foreign Exchange Markets - 3. The Transactions on the International Foreign Ex...
EMPLOYEE MANAGEMENT AND HRM PRACTICES for SY BBA (AICTE) and BCom (Business Management) Semester 3 | Mrs. Arati Oturkar, Prof. Harshal Deshmukh, Mrs. Viral Ahire, Mrs. Gauri Jadhav | Nirali Prakashan
1. Talent Acquisition and Onboarding in the Employee Lifecycle - 2. Training, Development and Talent Management - 3. Compensation, Performan...
INTERNATIONAL BANKING AND INSURANCE for SY BBA (IB) (AICTE) and BCom (IB) Semester 3 | Dr. Namita Mane, Dr. Diya Devare, Dr. Parmeshwar Gadkar | Nirali Prakashan
1. Introduction to International Banking - 2. Global Banking Services & Financial Institutions - 3. Fundamentals of International Insurance...
RESEARCH METHODOLOGY for SY BBA, BBA (IB) (AICTE) and BCom (Business Management), BCom (IB) Semester 3 | Dr. Ameya Patil, Dr. Mangesh Bhople, Anita Sule | Nirali Prakashan
1. Introduction to Research - 2. Research Design and Data Collection - 3. Data Processing and Analysis - 4. Research Report Writing and Pres...
MARKETING RESEARCH for SY BBA (IB) (AICTE) and BCom (IB) Semester 3 | Dr. Shaila Bootwala, Dr. Mahendra Yadav, Dr. Padmakar Ghule | Nirali Prakashan
1. Introduction - 2. Marketing Research Process - 3. Applications of Marketing Research - 4. Emerging Trends in Marketing Research
SUPPLY CHAIN MANAGEMENT for SY BBA (AICTE) and BCom (Business Management) Semester 3 | Dr. Pallavi Kulkarni, Dr. Sheetal M. Randhir, Dr. Vinit V. Rokade | Nirali Prakashan
1. Fundamentals of Supply Chain Management - 2. Supply Chain Network Design - 3. Supply Chain Operations & Coordination - 4. Current Trends...
STRATEGIC SUPPLY CHAIN MANAGEMENT for SY BBA (IB) (AICTE) and BCom (IB) Semester 3 | Dr. Nutan Thoke, Dr. Akshay Bale, Heena Shaikh | Nirali Prakashan
1. Introduction to Strategic Supply Chain Management - 2. Sourcing Strategies in SCM - 3. Packing and Packaging - 4. Recent Trends in SCM an...
BUSINESS ANALYTICS for SY BBA (AICTE) and BCom (Business Management) Semester 3 | Dr. Pradip Kumar Sinha | Nirali Prakashan
1. Introduction to Business Analytics - 2. Foundations of Data for Business Analytics
DIGITAL MARKETING for SY BBA (IB) (AICTE) and BCom (IB) Semester 3 | Dr. Ganesh R. Patare | Nirali Prakashan
1. Introduction to Digital Marketing - 2. Social Media Marketing
SUPPLY CHAIN AND RISK MANAGEMENT for SY BBA (IB) (AICTE) and BCom (IB) Semester 3 | Dr. Praveen Suryavanshi, Dr. Ankita Bhatt, Dr. Mohasin Tamboli | Nirali Prakashan
1. Introduction to Risk Management - 2. Supply Chain and Risk Management - 3. Foreign Exchange Risk Exposure and Control - 4. Creating Resil...
BUSINESS MATHEMATICS 1 [OE-103-MTS] for First Year BBA, BBA (IB) and BBA (CA) (AICTE) Semester 1 | Prof. Arvind V. Rayarikar, Prof. Anagha R. Medhekar | Nirali Prakashan
1. Ratio, Proportion, Percentage - 2. Commission and Brokerage - 3. Simple and Compound Interest - 4. Shares and Mutual Funds