BBA / BCom (BM) Textbooks
109 titles found
FINANCIAL ACCOUNTING FOR BBA | S.N. MAHESHWARI, SUNEEL K. MAHESHWARI, SHARAD K. MAHESHWARI | Vikas Publishing
BBA
FINANCIAL ACCOUNTING FOR BBA | S.N. MAHESHWARI, SUNEEL K. MAHESHWARI, SHARAD K. MAHESHWARI | Vikas Publishing
BBA
DATABASE ADMINISTRATION AND DATA MINING (Third Year TY BBA Semester 5)
1. Introduction to Database Management System 2. Database Administration 3. Data Warehousing 4. Data Analytics and Data Mining
DATABASE ADMINISTRATION AND DATA MINING (Third Year TY BBA Semester 5)
1. Introduction to Database Management System 2. Database Administration 3. Data Warehousing 4. Data Analytics and Data Mining
CROSS CULTURAL HR AND INDUSTRIAL RELATIONS (Third Year TY BBA Semester 5)
1. Introduction to Cross Cultural Management 2. Cross-Culture and Human Resource Management 3. Fundamentals of Industrial Relations 4. Th...
CASES IN HUMAN RESOURCE MANAGEMENT + PROJECT VIVA (Third Year TY BBA Semester 5)
1. Case Study-Introduction 2. Areas of Case Study
MARKETING ENVIRONMENT ANALYSIS AND STRATEGIES (Third Year TYBBA Semester 5 SPPU) - Marketing Specialisation
1. Marketing Environment, 2. Business Analysis, 3. Marketing Research, 4. Marketing Strategies, Case Studies.
BUSINESS ETHICS (Compulsory Subject : TYBBA Semester 5 SPPU)
1. Introduction to Business Ethics, 2. Corporation and Stakeholder Ethics, 3. Business, Government and Societal Ethics 4. Environmental a...
LEGAL ASPECTS OF FINANCE AND SECURITY LAWS (TY BBA Semester 5)
1. Introduction to Legal Aspects of Finance 2. The Issue, Listing of Securities and Investor Protection 3. Companies Act, 2013 and Investo...
ANALYSIS OF FINANCIAL STATEMENTS (TY BBA Semester 5)
1. Introduction of Analysis and Interpretation of Financial Statements 2. Ratio Analysis 3. Cash Flow Statement 4. Funds Flow Statement
LEGAL ASPECTS IN MARKETING MANAGEMENT (TY BBA Semester 5)
1. Introduction and Doorstep Selling/Home Delivery 2. Advertising and Pricing 3. Online Marketing and CRM
MANAGEMENT OF CORPORATE SOCIAL RESPONSIBILITY (Compulsory Subject TY BBA Semester 5)
1. Introduction to CSR 2. Modules of Corporate Social Responsibility 3. CSR-Legislation in India and the World 4. Identifying Key Stakeho...